Scale: 8 exhibition halls with an exhibition area of 80000 square meters
Exhibition Introduction:
Radiating the most developed regions of the Chinese economy, Shanghai is making efforts to create the city's business card as the "World Exhibition Capital"
The East China region is located in the eastern part of China, including six provinces and one city: Shanghai, Jiangsu, Zhejiang, Anhui, Fujian, Jiangxi, and Shandong. Railways, water transportation, highways, and shipping are well connected, making it the most economically and culturally developed region in China. The total population of East China is about 430 million, accounting for 30% of the country's total, and the GDP is nearly 30 trillion yuan, accounting for about 40% of the country's total.
Shanghai is accelerating the construction of a world exhibition capital, and the exhibition industry will become an important engine for Shanghai's service economy. The 2019 Shanghai Convention and Exhibition Industry White Paper revealed that in 2018, Shanghai held 1032 various exhibition activities with a total exhibition area of 18.8 million square meters. The exhibition industry in Shanghai directly drove related industry revenue of over 140 billion yuan last year.
According to Technavio's data, the global exhibition industry market size in 2019 was $35.52 billion, with a compound annual growth rate of 5.19%. It is worth mentioning that the scale and level of the exhibition industry in the Asia Pacific region are rapidly catching up, and China has become one of the important regions for the rapid development of the global exhibition industry. Shanghai ranks first in China in terms of exhibition quantity and exhibition area, and has become a true capital of exhibitions and conferences.
Successfully held 26 sessions, committed to creating a professional gift exhibition with leading scale and influence in the East China region
The 27th Shanghai International Gift, Cultural and Creative Products and Home Furnishings Exhibition (referred to as "Shanghai International Gift Exhibition") will be held from June 26th to 28th at the Shanghai New International Expo Center. The Shanghai International Gift Fair is rooted in Shanghai, radiating to the East China region, integrating advantageous resources, digging deep into market demand, and creating a leading gift, cultural and creative, and home goods exhibition in East China in terms of scale and influence. The 27th Shanghai International Gift Fair will be held in conjunction with the 120th China Cultural Products Fair, exhibiting in the same venue at the same time, complementing each other's advantages and sharing resources with professional buyers. The total exhibition area will exceed 80000 square meters.
The 27th Shanghai Gift Fair will bring together suppliers and manufacturers of gifts, promotional products, conference gifts, welfare and business gifts, China-Chic cultural and creative products, handicrafts, household goods and many other categories, and provide an efficient platform for nearly 80000 professional visitors and buyers from gift companies, wholesalers and retailers from many eastern provinces to observe samples and negotiate cooperation.
The exhibition provides gift channel wholesalers, distributors, traditional retailers, online distributors, and corporate customers in East China and surrounding areas with products and brands selected by the market from across the country and even overseas. It effectively assists buyers in capturing trends, drawing inspiration, planning product lines, finding excellent brands, creative designs, strong factories, and high-quality suppliers, establishing connections, developing cooperation, and customized procurement.
Exhibition Scope
Welfare gifts, health food categories (tea, wine, oil, local specialties, Chinese time-honored brands, snack foods, fresh hairy crabs, etc.)
■ Promotional advertising, low-priced customized gifts, promotional items
Shopping bags, non-woven bags, packaging products (gift boxes, blow molded packaging, injection molding packaging, non-woven packaging, composite packaging products, wooden packaging products, bamboo packaging products, flocking packaging products, leather packaging products, glass packaging products, etc.)
Felt products (felt bags, felt quilts, felt products, etc.)
Small household appliances
Consumer electronics (mobile phone peripherals, computer peripherals, wearable products, digital products)
Cup pots, tea sets (smart cups, ceramic cups, bone china cups, glass cups, plastic cups, purple clay cups, stainless steel cups, sports water bottles, purple clay pots, coffee pots, thermos pots, kung fu tea sets, purple clay tea sets, etc.)
Stationery and cultural supplies (festival supplies, tables/calendars, trophies, medals, badges, refrigerator stickers, souvenirs, etc.)
Household items (umbrellas, kitchen utensils, home furnishings, clothing, towels, toys, maternity and baby products, car supplies)
Smart technology gifts (smart wristbands, smart sweeping machines, smart wearables, smart glasses, smart desk lamps)
Home goods (household daily necessities and decorations, storage products, home decoration products, soft decorations)
■ China-Chic Cultural and Creative (arts and crafts, cultural creativity, IP customization)
Home textiles, healthy sleep, latex mats, etc
Outdoor sports and leisure travel supplies (outdoor tents, sleeping bags, outdoor goggles, outdoor gloves, professional lighting tools, professional outdoor telescopes, solar backpacks, hiking bags, first aid kits, travel bags, toiletries, camping gear, travel bags, power poles, etc.)
Cultural and creative crafts, collectibles
Clothing customization category
Ceramics, crystals, and glass products
Jewelry and fashion accessories
New and unique gifts, original handmade creativity
■ Other
Exhibition Hall Introduction:
Shanghai New International Expo Center
The Shanghai New International Expo Center is jointly invested and constructed by Shanghai Lujiazui Exhibition Development Co., Ltd. and German Exhibition Group International Co., Ltd. As the first Sino foreign joint venture exhibition center, Shanghai New International Expo Center has been built into one of the successful exhibition centers in China.
It has 17 single story pillarless exhibition halls, with an indoor exhibition area of 200000 square meters and an outdoor exhibition area of 100000 square meters. Since its opening in 2001, SNIEC has achieved stable growth, hosting over 100 well-known exhibitions annually and attracting more than 5 million domestic and foreign merchants. The successful operation of SNIEC highlights the important role of exhibition economy in the rapid development of China and the East Asian economic region. SNIEC is pleased to make significant contributions to the exhibition economy in China and Asia through its advanced professional capabilities.
Located in Pudong, Shanghai - the commercial, economic, technological, trade, shipping, financial, and information center of China, with its unique location advantages, advanced and practical exhibition facilities, and professional service quality, it has become a major international exhibition platform for promoting domestic and international economic exchanges. As a multifunctional venue, the exhibition hall is also an ideal venue for hosting various social and corporate events.
Why participate in the exhibition:
Successfully held 26 consecutive sessions, the leading professional gift event in East China
At the same time, with an exhibition area of over 80000 square meters, the scale in East China is leading, providing a one-stop gift procurement platform for customers in the gift and home industry.
Emphasize original design and lead the gift trend from the source
Gather brand products, highlight innovative ideas, and protect original designs.
Introduce fashionable home gift elements and create a high-end home gift procurement platform.
Experience the unique design charm of trendy brands, unlimited creativity, and present rich and colorful artistic designs and product concepts.
Massive buyer invitation network
A professional and extensive buyer database provides you with a wide and efficient marketing channel.
Thousand person groups from the Yangtze River Delta region, free shuttle buses to transport high-quality dealers, agents, and gift companies to visit the exhibition.
Specially invite procurement managers from over a hundred multinational corporations and large state-owned enterprises to visit and negotiate on-site.
Face to face with gift procurement decision-makers and explore potential customers.
Free participation in major buyer procurement sessions and high-end forums to find matching buyers for exhibitors.
Invite existing and potential buyers of exhibitors to visit the exhibition for free.
VIP core buyers receive targeted invitations to achieve trade matching
The VIP invited VIP program is a high-end business exchange platform established for the top 1000 gift and home buyers in China with high influence and purchasing power. Many VIP core audience buyers with purchasing needs and decision-making power will have personalized customer appointments with exhibitors to achieve trade matching.
Providing you with more than just a boothStrength guarantee, worry free participation in exhibitions
One of the earliest professional exhibition institutions in the gift industry in China, with years of accumulated experience in event planning, organization, and management, an experienced team, and specialized services, it enjoys a good reputation in the industry.
Professional buyer invitation plan:
Direct mail invitation to buyers——More than 200000 buyer invitation letters and exhibition information will be sent directly to tens of thousands of professional visitors. Following this, the staff of the professional call center team will notify, invite, and remind each professional visitor to visit the exhibition one-on-one.
Invite buyers by phone——86 customer service representatives from the call center invited buyers to visit the exhibition 24/7 three months before the exhibition.
Email Exhibition News Release——200000 exhibition news emails will be sent in stages to the target audience in the database.
SMS invitation and reminder for buyers to attend——Covering 200000 pieces of industry data and 300000 pieces of end customer data in the database.
Powerful propaganda campaign——Through 7 major promotional channels including subway, television, internet, print media, radio, outdoor advertising, and elevator advertising in business office buildings. CCTV, Shanghai TV, and over 100 industry media outlets, newspapers, magazines, etc. extensively promote the exhibition, forming a media promotion network radiating from Shanghai to the whole country.
Professional media -The exhibition collaborates with popular TV stations in Shanghai, such as Oriental TV, Shanghai News Comprehensive Channel, Entertainment Channel, Documentary Channel, Star Fashion Channel, and First Financial Channel, to launch a strong attack; Strong alliance with well-known local newspaper media in Shanghai, such as Xinmin Evening News, News Morning Post, Wen Hui Bao, Weekly Network TV News, and Metro Express; Utilizing websites such as Sina, Tencent, Baidu, etc. to cover the information circle, Sina Weibo, WeChat, Today's Headlines, Tencent, Sohu News, Sina News and other apps fully cooperate with on-site broadcasting, professional and accurate phone, text message, email invitations, and full coverage of outdoor and subway media to create a three-dimensional promotion of the exhibition and ensure smooth flow of exhibition information.
WeChat promotion and publicityTimely update the information of the WeChat official account, release the latest exhibits and company profiles of the exhibitors, enrich the information content of the official account, timely provide industry information, exhibitors' trends, exhibitors' new product recommendations, and organize WeChat visit pre registration marketing activities.
Group buyers conduct face-to-face visits——Covering major business districts in Shanghai, with 10000 enterprises in key CBD commercial centers such as the Bund, Pudong, and Changning, we will conduct face-to-face visits and invite group buyers to participate in the exhibition. At the same time, we will invite 5000 merchants from professional gift markets in Jiangsu, Zhejiang, and Shanghai to visit.
Professional buyers present:
*Agents, distributors, wholesalers, retailers
*Department stores, supermarkets, counters, boutique stores, franchise chain stores
*Online shopping mall, online distribution
*Professional Gift Company
*Internet celebrities, live streaming sales, e-commerce product selection companies
*Product designer, high-end consumer group
*Member enterprises of the National Gift, Cultural and Creative, and Home Furnishing Association
*Major star rated hotel purchasers, high-end properties such as villas, and real estate developers
*Major private clubs, high-end clubs, personalized restaurants, personalized stores, etc. in Shanghai
*Embassy personnel, domestic and foreign collectors
*Domestic local tourism bureaus and scenic area purchasers
*Banks, insurance, securities, decoration companies, multinational corporations, group companies, hospitals, automobile 4S stores, etc
*Part of the company's end customers who visited the exhibition
Exhibition fee:
Luxury booth:
Deluxe booth in Zone A costs RMB 14800 per booth (9 square meters)
Deluxe booth in Zone A costs RMB 19700 per booth (12 square meters)
Standard booth:
Standard booth in Zone B costs RMB 12800 per booth (9 square meters)
Standard booth in Zone B costs RMB 17000 per booth (12 square meters)
Note: Double opening booths will be charged an additional 1000 yuan per booth
Indoor lighting:
RMB 1300 per square meter in Zone A (minimum order of 36 square meters)
RMB 1200 per square meter in Zone B (minimum order of 36 square meters)
When setting up a bare space booth, an additional construction site management fee must be paid to the exhibition hall construction management office.
Contact the organizer for exhibition:
Shanghai Yahui Exhibition Co., Ltd
Address: Room 702, No. 34, Xinzhuan Road, Songjiang Park, Caohejing, Shanghai Postal Code: 201619
Contact person: Mr. Lu Bin
Mobile: 15001926580 (also WeChat)
QQ：979821909